Ideas to Action:

Independent research for global prosperity



July 11, 2013

Mixed Method Evaluation of a Passive Health Sexual Information Texting Service in Uganda - Working Paper 332

We evaluate the impact of a health information intervention implemented through mobile phones, using a clustered randomized control trial augmented by qualitative interviews. The intervention aimed to improve sexual health knowledge and shift individuals towards safer sexual behavior by providing reliable information about sexual health. The novel technology designed by Google and Grameen Technology Center provided automated searches of an advice database on topics requested by users via SMS. It was offered by MTN Uganda at no cost to users.

Julian Jamison , Dean Karlan and Pia Raffler