September 02, 2014
The global epidemic of tobacco use kills more people annually than malaria, tuberculosis and Aids combined. Increasingly, the people affected by tobacco live in developing countries. Though tobacco use is not an infectious epidemic, it has a lot in common with contagious illnesses – we know how to prevent the spread of the disease (effective measures that discouraging smoking) and yet the disease continues to evolve (tobacco corporations adopt new strategies to make smoking attractive). Like a mutating parasite, tobacco companies respond to public health efforts by exploiting weaknesses and compromising the global response. It is a big problem that requires bigger action.