CGD in the News

How Television and Radio Shows can Improve Behaviour (Economist)

May 06, 2011

Charles Kenny was quoted in an Economist piece on development based television/radio shows

From the Article

Not only are soaps effective, but they are also cheap. Radio programmes can cost as little as three cents to reach a listener in Africa. Yet trying to influence the poor can be controversial. Although producers do not hide their agendas, Charles Kenny, an economist, thinks that there could be a “quagmire of a debate over morals and a tangle of regulation”. An increase in divorces, say, may seem like good news to a woman activist, but bad to a Catholic priest.

Read the Article